Print Published 13th May 2018, 20:29

Sector share prices: 12 May 2018

Shares in marketing companies joined in the more positive mood on the stock exchange in the month to 12 May.

The FTSE All-Share Index improved by 6.14% in the month, while the marketing sector’s MSFI Index improved by 3.64%.   But neither recovered enough to match the previous February peak.

Then best performances in the month to 12 May were shares in Porta Communications, Kape Technologies and Reach4Entertainment Enterprises.  All three companies made announcements that one might have expected to have a depressing influence on their shares, but that was not to be.

Porta’s shares rose by 30.1% despite announcing the sudden departure of chief executive Steffan Williams (see Williams makes abrupt exit from Porta Communications).  Kape’s shares rose by 26.1% for no obvious reason other than that the company had reported another loss and changed its name a month or so earlier (see Ghost of Crossrider lingers on at Kape Technologies).

At Reach4Entertainment (up by 15.6%) the stock market seemed encouraged by news that its relationship with Miroma Holdings, the private company controlled by chief executive Marc Boyan, had become more intimate with the appointment of Miroma’s chairman Sir David Michels as deputy chairman of Reach4Entertainment as well (see Reach4Entertainment gets closer to Miroma Holdings).

Even WPP’s shares recovered some of their previous losses after Sir Martin Sorrell departed as chief executive and cracks appeared in the ties with some of its subsidiaries (see WPP’s Japanese ventures unravel).

Fewer shares lost value in the latest month than in the previous period (see Sector share prices: 12 April 2018).   Most notable were shares in Matomy Media Group that continued to be unnerved by the £25.6 million loss reported on March 9 (see Matomy Media loses £25.6m after hefty impairment charges and put option revaluation).  It shares shed 18.4% of their value in the month.  Zinc Media Group also failed to restore confidence in its share price which fell by 11.6% despite reporting results a little ahead of breakeven in March (see Zinc Media Group returns to profit).

More modest share price declines were reported by Be Heard Group (down 2.5%), M&C Saatchi (down 2.3%) and Global Data (down by 0.4%).