Print Published 14th Apr 2018, 23:00

Sector share prices: 12 April 2018

Over half the publicly listed marketing companies lost value in the latest month to 12 April, led by Zinc Media (down 36.7%), Matomy Media Group (down 19.7%), Porta Communications (down 15.8%) and Be Heard Group (down 14.9%).

Zinc Media’s price decline coincided with a return to profit, albeit a very small one (see Zinc Media Group returns to profit).

WPP slowed its share price decline to only 0.7% in the month although it has lost 31.7% of its value over the past year as one piece of bad news followed another (see WPP in the spotlight – for all the wrong reasons).

The sector’s MSFI Index fell by a modest 1.22% to 78.8 (12 January 2001 = 100) while the FTSE All-Share Index dropped by only 0.14%.

Kape Technologies showed what a change of name can do to its share price – up by 29.5% in the month since shedding its former Crossrider identity and revealing  a loss of £2.8 million in 2017 (see Ghost of Crossrider lingers on at Kape Technologies).

The only other company to achieve double-digit percentage growth in its share price was dotDigital Group which reported a 9.2% rise in post-tax profit at the end of February despite an erosion of margins (see dotDigital’s expansion temporarily erodes margins).