Print Published 7th Feb 2018, 10:29

Repositioning CHI prompted agency loss of £366,000 in 2016

The rebranding of the advertising agency originally named Clemmow Hornby Inge and more recently known as CHI & Partners followed a period during which the London agency reported a £366,000 loss in 2016.  However, it was emphasised that the reported loss was distorted by the impact of repositioning the group as “The & Partnership” and reorganising the business.

The results for 2017 are not yet available.

The rebranding of the London agency as The & Partners London was announced last week (see chart).