Omnicom Group’s 7% growth in revenue during 2010 fell far short of that reported by Publicis Groupe last week (see Publicis impresses with 2010 results). Nevertheless both groups showed better growth in the final quarter than in the year as a whole.
Omnicom’s revenue growth for the year compared with 19.8% achieved by Publicis. Part of the reason for the poorer performance was that Omnicom gained very little from foreign currency translation gains and losses, whereas Publicis was far more fortunate. Without the foreign currency translation benefits Publicis would have reported much lower growth – albeit still impressive at 14.4% with a little help from its acqusition of Digitas and Razorfish.
This is only a brief excerpt from the article. To read it in full please follow the instructions below: If this article is shown as FREE on the Home Page...
You must Register now to continue reading it. You will also gain full access to our other FREE articles on the marketing communications industry. Register — Already registered? Just log in If this article is not shown as FREE... You will need to become a subscriber to continue reading it. We offer two choices: If you’ve previously bought single articles on a "Pay per Article" basis, you’ll still have access to them. However, this option is no longer available for future purchases. Subscribe — Already a subscriber? Just login
