Print Published 22nd Nov 2018, 10:56

Ebiquity issues further profit warning, but Nielsen deal gets go-ahead

Ebiquity, the AIM listed marketing performance monitoring specialist, issued a further warning this morning that its operating profit for the current year would be “materially below market expectations”.

The company had already issued a profit warning in July, blaming delays in the proposed sale of its market intelligence division to Nielsen Market Research for creating uncertainty and a sales shortfall (see Ebiquity issues profit warning, blaming competition probe).   That deal now seems likely to proceed with news today that the Competition and Markets Authority had unconditionally cleared the proposed transaction.

But the extent of today’s warning was far more serious and far-reaching.