Print Published 11th Oct 2011, 08:37

Chime buys Simon Gulliford for up to £4.5m

In a slightly surprising move, Chime Communications is paying an initial £2.5 million to acquire marketing expert Simon Gulliford’s personal company Gulliford Consulting.

Gulliford has held high profile marketing executive roles at a number of well known brands, including  Barclays Bank and Standard Life.  He stood down from Standard Life in February this year.