Print Published 7th Mar 2017, 16:59

Four adds Legend to its social and content engagement

Four Communications Group has acquired Legend Engage, owners of the Mapper360TM methodology that delivers real-time data and market research for use in developing content for marketing and public relations campaigns.

Founded four years ago by Kath Ludlow and Rachel O’Sullivan as equal shareholders, the company plans to extend the reach of Mapper360TM  into other sector, audience and territory products across the Four group including Travel Mapper360, SME Mapper360, Millennial Mapper360 and MENA Mapper360.